There is a wealth gap in America. The younger generations in the U.S. have to be more financially agile than any generation preceding them; the traditional promises and products built on having an illiquid nest egg aren’t working for them.
Enter Finch.
Finch is a new all-in-one checking and investing account that puts your balance to work by automatically investing in ETFs. Now. Today. With what you have as a balance.
Any habit specialist will tell you the way to unlock potential is to make regular, small, incremental changes. By waiving minimums to invest, Finch lets positive habits start from the day the account is opened. If you have $5 or $500 in your Finch Account account, you are maximizing the potential of that money, letting your healthy habits start now, no matter what your immediate wealth.
This unlocks access in two ways. With Finch your entire balance is invested for you, so you don’t have to save up before investing. You don’t need to save up an arbitrary sum to roll it over and put it to work, what you have in there today is already invested. Simultaneously with Finch, you can access your entire balance to pay bills, grab a coffee, whatever you need to do today with your money.
With Finch, you receive the benefits of investing from an account without changing how you manage money today.
Only by solving for accessibility with investing AND liquidity can you create wealth at any stage. This is financial inclusion in its purest form, anyone has the potential to start generating wealth no matter how much is in their account.
“Inclusion is a core value for Mendoza Ventures,” says Senofer Mendoza, Founder and General Partner of Mendoza Ventures. “Seeing Finch implement an inclusionary checking account that builds a bridge to investing was inspirational, but especially now, meeting people where they are financially is essential.”
The design of the Finch platform itself is focused on a core purpose, to help close the wealth gap and create greater personal financial flexibility and investment opportunities for their customers.
“Mendoza Ventures has gone above and beyond what I typically would have expected from an investor. In addition to understanding what we’re building and connecting with our vision to empower people, they also appreciate the complexity of launching a consumer financial services product. By providing the capital to launch, hands-on assistance from the partner team, and access to their network of industry experts, Mendoza Ventures has helped us progress faster.
We are thankful to have Mendoza Ventures as investors and are incredibly grateful to have them as partners with us on this journey,” shared Neel Ganu, Founder, Finch.
You can sign up to access Finch at: https://finchmoney.com/
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Finch’s Series Seed was a $1.8M investment led by Mendoza Ventures and includes participation from Barclay’s (London), Techstars Investors (New York), and Draper Frontier (Los Angeles).
